At Bitru, we believe that each sip is a unique journey: a bridge between fire, earth, and memory.
That is why we have designed lines that embrace both the ancestral and the contemporary, offering a range of experiences that stand out for their authenticity, versatility, and unmistakable character.

• Composition: includes both artisanal and ancestral mezcals, all at 45% alcohol by volume, in addition to smooth creams at 15%.

• Presentation: Bordeaux-style bottle with an elegant design and a generic label that unifies the line, giving it identity without losing flexibility.

• Focus: designed for mixology, cuisine, and everyday experiences, while maintaining a level of quality that sets it apart from other market offerings.

• Differential value: a multi-purpose line that allows consumers to approach mezcal from the traditional to the experimental, always maintaining the distinctive Bitru signature.

🔸 Bitru Line

The versatile essence of mezcal.

🔸 Exclusive Line

Three bottles, a collector’s experience.

• Special selection:

  • Artisanal Espadín with double distillation.

  • Artisanal Tobalá, intense and wild.

  • Ancestral Herbal Distillate, with ritual character.

• Concept: a collectible set that brings together three of the most appreciated mezcals by experts and connoisseurs, under the prestigious backing of the Bitru brand.

• Focus: ideal for those seeking a premium gift, a collectible item, or a concentrated showcase of mezcal diversity.

• Differential value: it’s not just mezcal, it’s a trilogy that elevates the consumer’s experience to the next level.

🔸 Ancestral Line

The legacy of time and clay.

• Composition: 6 different mezcals, all produced using the ancestral technique of clay pot distillation, ceremonial practices, and processes passed down from generation to generation.

• Profile: deeper, smoky, and mineral flavors that connect directly with the land and the Oaxacan worldview.

• Focus: designed for tasters, collectors, and special rituals, where each bottle represents a piece of living history.

• Differential value: a line that preserves the purest and oldest essence of mezcal, created for those who seek authenticity without concessions.

🔸Creams & Curados

The sweet and creative side of mezcal.

• Composition: 23 unique flavors:

  • 12 Creams (e.g., coffee, cacao, hazelnut, fruits, spices).

  • 11 Curados (mezcal blends infused with natural ingredients that highlight the best of the agave).

• Alcohol content: 15°, smooth, creamy, and accessible for all audiences.

• Focus: ideal for new consumers, innovative mixology, and sweet pairings.

• Differential value: transforms mezcal into a versatile and gourmet experience, opening the door for those who seek something softer while preserving the Oaxacan soul.

At Bitru, each product line represents its own universe of tradition, character, and flavor. This section is the gateway to discover our different proposals: from artisanal and ancestral mezcals to exclusive collections, creams, and curados.

Explore each line and immerse yourself in a journey guided by the earth, fire, and time.